By CalculatorInn Team · Updated: 2026-03-22 · Free & accurate · Instant results
Calculate profit margin, markup percentage, and gross profit from cost and selling price or revenue.
Interactive Profit Margin Calculator
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Margin = (Revenue − Cost) / Revenue × 100; Markup = (Revenue − Cost) / Cost × 100
Margin is profit as a percentage of revenue. Markup is profit as a percentage of cost. They are related but different numbers.
Margin is profit divided by revenue. Markup is profit divided by cost. A 50% markup is only a 33% margin.
Varies by industry. Retail: 2-5% net. Software/SaaS: 20-40% net. Consulting: 15-25% net.
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